Technological partnership


CoreMedia is an innovative CMS solution that meets the omnichannel content management needs of businesses. By offering greater flexibility and personalisation, CoreMedia makes it possible to create engaging and consistent digital experiences, optimising customer satisfaction.

CoreMedia is an innovative and flexible content management platform (CMS) designed to deliver personalised and engaging digital experiences. With CoreMedia, businesses can effectively manage their content across all channels, ensuring consistency and optimum quality. CoreMedia's Headless solution offers maximum flexibility, tailored to the specific needs of developers and marketing teams. Incorporating advanced AI tools and multilingual capabilities, CoreMedia helps brands to innovate and constantly evolve to meet their customers' expectations.

Smile & CoreMedia

In 2024, Smile signed a strategic partnership with CoreMedia, convinced by the quality of its architecture. CoreMedia, based in Germany, offers a high-performance CMS whose backend is developed in Java, a technology that Smile has long mastered for a variety of applications. This partnership strengthens Smile's presence on the German market, while supporting CoreMedia's expansion in France. Together, we are combining expertise and innovation to offer our customers robust, tailor-made content management solutions.

More than just a DXP: CoreMedia, an ally of the e-Commerce

CoreMedia integrates seamlessly with Salesforce Commerce Cloud to transform the eCommerce experience. Brands that have adopted CoreMedia are successfully creating engaging and personalised digital storefronts through this integration. By using Salesforce's customer and product data, combined with CoreMedia's content management capabilities, omni-channel campaigns can be optimised. This synergy creates fluid and dynamic shopping experiences, increasing customer satisfaction and loyalty.