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class=\u0022views-row\u0022\u003E\u003Cdiv class=\u0022new-landing-card news-card\u0022\u003E\n  \u003Ca href=\u0022https:\/\/smile.eu\/en\/publications-and-events\/frenehard-michaux-group-reinventing-its-b2b-e-commerce-smile\u0022\u003E\n    \u003Cspan class=\u0022category-ttl\u0022\u003ENews\u003C\/span\u003E\n    \u003Cspan class=\u0022card-title\u0022\u003E\n      \u003Ch3\u003E\u003Cspan\u003EThe Fr\u00e9n\u00e9hard \u0026amp; Michaux Group is reinventing its B2B e-commerce with Smile and commercetools\u003C\/span\u003E\n\u003C\/h3\u003E\n      \u003Cspan class=\u0022publish-date\u0022\u003EOct. 07 2026\u003C\/span\u003E\n    \u003C\/span\u003E\n    \u003Cul class=\u0022new-tags\u0022 aria-label=\u0022\u00e9tiquette associ\u00e9e\u0022\u003E\n              \u003Cli class=\u0022tag\u0022\u003E\u003Cspan\u003E  E-commerce\n\n\u003C\/span\u003E\u003C\/li\u003E\n\n                    \u003Cli class=\u0022tag\u0022\u003E\u003Cspan\u003E  E-commerce 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